Radio 4 - Word of Mouth

From The Archers to Woman's Hour, I’m a keen Radio 4 listener, so when I was asked to be part of the long-running Word of Mouth series with Michael Rosen of Bear Hunt fame I jumped at the chance to be involved.

The particular episode I featured in explored the topic of propaganda and the language of persuasion, including the public health messages of yesteryear and the infamous AIDS campaign of the 80s. I was brought on board to share my own insight on modern public health campaigns and how the digital world has transformed the way we can communicate messages to the public.

I have a feeling the recording will be sitting around for quite some time so if you'd like to take a listen just head over to the Radio 4 website.